Marketing rights holders

Delivering +350 events each year, we have complete control over the entire chain of operational implementation.

By combining our experience with our in-depth knowledge of sports marketing issues, we offer programmes and concepts tailored to each stakeholder and each context.

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Consultancy / positioning

  • Marketing rights
  • In and ex stadia operations
  • Brand value and reputation

Our references

Logo_Ligue_nationale_de_rugby_2016

Mission

  • Strategic consultancy for the development and the delivery of the Servicing Marketing Programme during TOP14 and PROD2 matches (the two top rugby leagues in France)

Résultat

  • A standardised and optimised Servicing Marketing Programme

Logo Olympique Lyonnais

Mission

  • In-depth audit and study of signage plan at OL’s news stadium, the Stade des Lumières

Résultat

  • Deployment of a new visibility scheme at the Stade des Lumières
  • Recommendations for technical systems and models
Logo Paris Saint-Germain

Mission

  • In-depth audit and study of signage supports and tools

Résultat

  • Deployment of a new visibility scheme at the Parc des Princes Stadium, the training complex
  • Recommendations for technical systems and models
Logo fédération française de football

Mission

  • Enhancing Brand visibility for FFF partners at all matches of the French National Men’s Football Team.

Résultat

  • Complete overhaul of the visibility system for both the Commercial Partner’s brands and the French National Men’s Football Team brand at home and abroad (14 dual productions since 2010)
  • Concrete enhancement of FFF brands and in particular the brand of the French National Men’s Football Team
  • National Rugby League
  • Olympique Lyonnais
  • Paris Saint-Germain
  • French Football Association

Servicing Marketing

  • Graphic charter
  • Deployment and set-up
  • Technical and operational devices

Our references

Logo Stade Vélodrome

Mission

  • Study of the visibility scheme for New Stade Velodrome
  • Installation of the new décor programme
Logo_des_Girondins_de_Bordeaux.svg

Mission

  • Study of the visibility scheme for New Stade de Bordeaux

Résultat

  • A decor programme which includes general public flow, VIP flow and the stadium’s arena.

Logo Paris Saint-Germain

Mission

  • Creation, variation, production and installation of all products during PSG Football A, Women and Handball Men’s Teams matches (from 2012 to 2014)

Résultat

  • More than 100 matches delivered since 2012.
  • Branding tailored to each competition venue (Coubertin and Carpentier)
Logo Stade Français

Mission

  • Accompagnement et mise en place de la panneautique et de l’habillage du nouveau stade Jean Bouin
Logo_Ligue_nationale_de_rugby_2016

Mission

  • Supporting the deployment of the Servicing Marketing programme during the TOP14 and PROD2 final draws (the two top rugby leagues in France)
  • Deployment, exploitation, logistics and routine maintenance of LED boards

Résultat

  • 187 matches delivered per season across 25 venues since 2012
Logo fédération française de football

Mission

  • Design and production of the Servicing Marketing programme for the France national football teams: Men, Women, and Youth

Résultat

  • Almost 250 matches delivered throughout France since 2010, covering all FFF events
  • Adding value to all FFF events: the France Men’s Team, the Youth and the Women’s Team, the French National Cup and Amateur Football, etc.
Logo AS Monaco

Mission

  • Support in the definition and the set-up of the AS Monaco branding at Louis II stadium and Turbie training complex

Résultat

  • Creation and adaptation of graphic charter
  • Technical recommendations, product placement and production
Logo Coupe de France de Football

Mission

  • Deployment of the Servicing Marketing system across all of the host competition stadiums, starting from the 32th finals round

Résultat

  • Over 64 matches delivered per season that is over 380 matches delivered since 2010

  • Olympique de Marseille – Arema Nouveau Stade Vélodrome
  • FC Girondins de Bordeaux
  • Paris Saint-Germain
  • Stade Français
  • National Rugby League
  • French Football Association
  • AS Monaco
  • French Football Cup

LED

  • Leasing and operating
  • Maintenance
  • Operation
  • Content creation
  • Playlists
  • Innovations

Our references

Logo UEFA Champions League

Mission

  • Leasing of a LED board system during Champions League matches

Logo_des_Girondins_de_Bordeaux.svg

Mission

  • Management of all the operations related to LED boards during matches at the Matmut Atlantique stadium.

Résultat

  • About 20 matches delivered

Logo Coupe de France de Football

Mission

  • Management of all the operations related to LED boards from the quarter-finals rounds and onwards.

Résultat

  • Enhanced French Cup’s and Partners’ Brands through consistency across all matches

Logo French Football Team

Mission

  • Management of all the operations related to LED boards during matches in France and abroad.
  • Creation and management of contents

Résultat

  • +40 matches delivered in France and abroad.
  • Optimised visibility of the France Football Men’s Team’s and the Partners’ brands
Logo Olympique de Marseille

Mission

  • Management of all operations related to LED boards during matches at the New Velodrome Stadium (rental, set-up, operation)

Résultat

  • About 50 matches delivered at the New Velodrome Stadium.
  • Optimised visibility of the Club’s and the Partners’ brands
Logo_Ligue_nationale_de_rugby_2016

Mission

  • Management of the whole operations involved by LED boards operations during TOP14 and PROD2 matches (the two top rugby leagues in France)
  • Creation and management of contents

Résultat

  • Management of the whole operations involved by LED boards operations during TOP14 and PROD2 matches (the two top rugby leagues in France)
  • Creation and management of contents
  • UEFA
  • FC Girondins de Bordeaux
  • French Football Cup
  • French National Men’s Football Team
  • Olympique de Marseille
  • National Rugby League

Sports presentation

  • Design
  • Contents
  • Operational management
  • Project management assistance

Our references

Logo Paris Saint-Germain

Mission

  • Operational management of the Sports Presentation Programme

Résultat

  • A streamlined Sports Presentation Programme
  • 25 matches delivered since 2014
Logo Championnat du Monde Handball 2017 France

Mission

  • Design outline for the Sports Presentation Programme of the competition
  • Project management assistance for the implementation of the Programme
Logo fédération française de football

Mission

  • Design and implementation of Sports Presentation Programme, from ticket purchase to stadium arrival for the France National Men’s and Women’s Football Teams.

Résultat

  • Enhanced France National Football Teams brands and renewed fan engagement.

  • Paris Saint-Germain
  • 2017 IFH Men’s World Handball Championship
  • French Football Association

Marketing activation

  • Design
  • Production
  • Logistics
  • Operational delivery
  • In and ex stadia
  • Sports entertainment

Our references

Logo FFFTour

Mission

  • Design and planification of the FFFTour, a 22-date roadshow touring the whole France.
  • Operational management and implementation of the roadshow at the 22 tour dates

Résultat

  • A 5,000 m² roadshow, including 2 football pitches and 12 entertainment stands. To date, over 5,000 people per date and significant press coverage

Logo Championnat du Monde Handball 2017 France

Mission

  • Design of the 2017 IHF Men’s World Handball Tour.
  • Operational management and implementation of the Tour at the 24 tour dates planned throughout France

Résultat

  • A 1,500m² road-show, 24 tour dates throughout France including the 8 host cities for the Championship. 

Logo French Football Team

Mission

  • Design and implementation of the French National Men’s Team Fan Zone at all matches held at the Stade de France and elsewhere in the country.
  • Operational management of Partners entertainments.

Résultat

  • Installation of a Fan Zone at the last 12 French National A Team matches at Stade de France and other stadiums

  • FFFTour
  • 2017 IFH Men’s World Handball Championship
  • French National Men’s Football Team